SCEA's Hardware Marketing Manager, John Koller, has revealed that Sony is working on hybrid movie releases. What that means is that Blu-ray movies will start containing playable PS3 games on the same disc! Plus, we would still be able to transfer the movie for viewing onto the PSP's memory stick. Maybe they'd even have some bonus gaming for our PSP's! During an interview with Video Business.com, Koller mentions that, "We are actively pushing, and the way that we see the future is that the movie and the game are placed on the same disc . . . there are a lot of developers who say, we have this game based on a movie, wouldn’t it be great to marry these concepts?” Movie tie-ins with the games are not too far away! Koller says we'll see this technology being sold and marketed this year. There are several developers interested and are already developing this technology.
Lets face it, DVD's & Bu-ray's have always missed something when they where supposed to be "truly" interactive. This could be what has been missing. If Sony plays their cards right, our beloved PS3's may become the standard movie/game player in most family rooms. This can only be a good thing for everone involved.
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